Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing

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Title:

Author:

Vecchiato, Giovanni. author.

ISBN:

9783642380648

Physical Description:

XVIII, 136 p. 55 illus. online resource.

Series:

Biosystems & Biorobotics, 3

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Library	Material Type	Item Barcode	Shelf Number	Status	Item Holds
Searching... Online Library	E-Book	334526-1001	ONLINE(334526.1)	Searching... Unknown	Searching... Unavailable