Sports marketing : a strategic perspective
by
 
Shank, Matthew D.

Title
Sports marketing : a strategic perspective

Author
Shank, Matthew D.

ISBN
9780131440777

Edition
3rd ed.

Publication Information
Upper Saddle River : Pearson/Prentice Hall, 2005.

Physical Description
xxiv, 500 s. : res.

Subject Term
Spor -- ABD -- Pazarlama.
 
Spor -- Ekonomik yönleri -- ABD.
 
Sports -- United States -- Marketing.
 
Sports -- Economic aspects -- United States.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/482803GV 716 .S42 2005Beytepe Genel Koleksiyon
Health Sciences LibraryBook7.2/12/401953GV 716 .S42 2005Sağlık Bilimleri Genel Koleksiyon