The virtual customer : a new paradigm for improving customer relations in libraries and information services
by
 
IFLA Satellite Meeting (2004 : Säao Paulo, Brasil)

Title
The virtual customer : a new paradigm for improving customer relations in libraries and information services

Author
IFLA Satellite Meeting (2004 : Säao Paulo, Brasil)

ISBN
9783598218453

Conference Author
IFLA Satellite Meeting (2004 : Säao Paulo, Brasil)

Publication Information
München : Saur, c2005.

Physical Description
xvi, 385 s. : res.

Series
IFLA publications, 117

Series Title
IFLA publications, 0344-6891 ; 117

General Note
International conference proceedings of a conference organized by the Management and Marketing Section of IFLA.

Subject Term
Kütüphaneler -- Halk ilişkileri -- Kongreler.
 
Müşteri ilişkileri -- Yönetim -- Kongreler.
 
Bilgi hizmetleri -- Pazarlama -- Kongreler.
 
İnternet erişimi, Kütüphane kullanıcıları için -- Kongreler.
 
Libraries -- Public relations -- Congresses.
 
Customer relations -- Management -- Congresses.
 
Information services -- Marketing -- Congresses.
 
Internet access for library users -- Congresses.

Added Author
Ferreira, Sueli Mara Soares Pinto, ed.
 
Savard, Rejean, 1950-, ed.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/444894Z 716.3 I385 2005Beytepe Genel Koleksiyon