Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.
by
 
Burns, A. C., ed.

Title
: 
Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.

Author
: 
Burns, A. C., ed.

Publication Information
: 
Homewood, Ill : Irwin, 1987.

Physical Description
: 
xv, 443 s.

Subject Term
: 
PAZARLAMA -- YÖNETİM.
 
PAZARLAMA -- YÖNETİM -- VAKA İNCELEMESİ.

Added Author
: 
Burns, A. C., ed.
 
Craven, D. W., ed.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/490020HF 5415.13 R362 1987Beytepe Genel Koleksiyon