The pursuit of new product development the business development process
by
 
Annacchino, Marc A.

Title
: 
The pursuit of new product development the business development process

Author
: 
Annacchino, Marc A.

ISBN
: 
9780750679930
 
9780080468327

Publication Information
: 
Amsterdam ; Boston : Butterworth-Heinemann, c2007.

Physical Description
: 
1 online resource (xii, 512 p.) : ill.

Subject Term
: 
New products.
 
Product management.
 
Productontwikkeling.
 
Marketing.
 
Productiewijze.

Electronic Access
: 
ScienceDirect http://www.sciencedirect.com/science/book/9780750679930


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book147236-2001ONLINEElektronik Kütüphane