Revenue Management with Flexible Products Models and Methods for the Broadcasting Industry
by
 
Müller-Bungart, Michael. author.

Title
: 
Revenue Management with Flexible Products Models and Methods for the Broadcasting Industry

Author
: 
Müller-Bungart, Michael. author.

ISBN
: 
9783540723165

Physical Description
: 
XXI, 297 p., 15 illus. online resource.

Series
: 
Lecture Notes in Economics and Mathematical Systems, 596

Series Title
: 
Lecture Notes in Economics and Mathematical Systems, 0075-8442 ; 596

Subject Term
: 
Economics.
 
Marketing.
 
Business planning.
 
Mass media.

Added Corporate Author
: 
SpringerLink (Online service)

Electronic Access
: 
http://dx.doi.org/10.1007/978-3-540-72316-5


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book186501-2001ONLINEElektronik Kütüphane