A Concise Guide to Market Research The Process, Data, and Methods Using IBM SPSS Statistics
by
 
Mooi, Erik. author.

Title
: 
A Concise Guide to Market Research The Process, Data, and Methods Using IBM SPSS Statistics

Author
: 
Mooi, Erik. author.

ISBN
: 
9783642125416

Physical Description
: 
XX, 307p. online resource.

Subject Term
: 
Economics.
 
Economics -- Statistics.
 
Industrial management.
 
Marketing.

Added Author
: 
Sarstedt, Marko.

Added Corporate Author
: 
SpringerLink (Online service)

Electronic Access
: 
http://dx.doi.org/10.1007/978-3-642-12541-6


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book192027-2001ONLINEElektronik Kütüphane