Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches
by
 
Falkenreck, Christine. author.

Title
: 
Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches

Author
: 
Falkenreck, Christine. author.

ISBN
: 
9783790823578

Physical Description
: 
XXII, 229 p. 43 illus. online resource.

Series
: 
Contributions to Management Science,

Series Title
: 
Contributions to Management Science, 1431-1941

Subject Term
: 
Economics.
 
Marketing.

Added Corporate Author
: 
SpringerLink (Online service)

Electronic Access
: 
http://dx.doi.org/10.1007/978-3-7908-2357-8


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book198460-2001ONLINEElektronik Kütüphane