Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice
by
Diamantopoulos, Adamantios.
Title
:
Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice
Author
:
Diamantopoulos, Adamantios.
ISBN
:
9783834937223
Publication Information
:
Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2012.
Physical Description
:
XXXV, 594 p. 53 illus. digital.
Subject Term
:
Economics.
Marketing.
Added Author
:
Fritz, Wolfgang.
Hildebrandt, Lutz.
Added Corporate Author
:
SpringerLink (Online service)
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
|---|
| Online Library | E-Book | 200130-2001 | ONLINE | | Elektronik Kütüphane |