Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice
by
 
Diamantopoulos, Adamantios.

Title
Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice

Author
Diamantopoulos, Adamantios.

ISBN
9783834937223

Publication Information
Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2012.

Physical Description
XXXV, 594 p. 53 illus. digital.

Subject Term
Economics.
 
Marketing.

Added Author
Fritz, Wolfgang.
 
Hildebrandt, Lutz.

Added Corporate Author
SpringerLink (Online service)

Electronic Access
http://dx.doi.org/10.1007/978-3-8349-3722-3


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book200130-2001ONLINEElektronik Kütüphane