Marketing to moviegoers a handbook of strategies and tactics
by
 
Marich, Robert.

Title
: 
Marketing to moviegoers a handbook of strategies and tactics

Author
: 
Marich, Robert.

ISBN
: 
9780809331970

Edition
: 
3rd ed.

Publication Information
: 
Carbondale : Southern Illinois University Press, c2013. (Baltimore, Md. : Project MUSE, 2013)

Physical Description
: 
1 online resource (p. cm.)

Subject Term
: 
Motion pictures -- Distribution.
 
Motion pictures -- Marketing.

Added Corporate Author
: 
Project Muse.

Electronic Access
: 
Full text available:


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book240195-1001ONLINEElektronik Kütüphane