Eyecare business marketing and strategy
by
 
Moss, Gary L.

Title
: 
Eyecare business marketing and strategy

Author
: 
Moss, Gary L.

ISBN
: 
9780702038587

Publication Information
: 
Boston : Butterworth-Heinemann, c2001.

Physical Description
: 
1 online resource (xviii, 339 p.) : ill.

Subject Term
: 
Ophthalmology -- Marketing.
 
Ophthalmology -- economics.
 
Marketing of Health Services -- methods.
 
Optometry -- economics.
 
Patient Satisfaction.

Added Author
: 
Shaw-McMinn, Peter G.

Electronic Access
: 
ScienceDirect http://www.sciencedirect.com/science/book/9780750672382


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book257652-1001ONLINEElektronik Kütüphane