Retail and marketing channels economic and marketing perspectives on producer-distributor relationships
by
 
Pellegrini, Luca.

Title
Retail and marketing channels economic and marketing perspectives on producer-distributor relationships

Author
Pellegrini, Luca.

ISBN
9780203103654

Publication Information
London ; New York : Routledge, 2013.

Physical Description
xviii, 326 p. : ill.

Series
Routledge library editions. Retailing and distribution ; 6

Series Title
Routledge library editions. Retailing and distribution ; 6

General Note
Selected papers from the Fourth International Conference on Distribution, held at Bocconi University, Milan, July 3-4, 1987, organized by the Centro di studi sul commercio and the Dept. of Marketing of New York University.

Subject Term
Marketing channels -- Congresses.
 
Retail trade -- Congresses.

Added Author
Pellegrini, Luca.
 
Reddy, Srinivas K.

Added Corporate Author
Universit ̉commerciale Luigi Bocconi. Centro di studi sul commercio.
 
New York University. Department of Marketing.

Added Conference Author
International Conference on Distribution (4th : 1987 : Milan, Italy)

Electronic Access
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LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book258835-1001ONLINEElektronik Kütüphane