Retail and marketing channels economic and marketing perspectives on producer-distributor relationships
by
Pellegrini, Luca.
Title
:
Retail and marketing channels economic and marketing perspectives on producer-distributor relationships
Author
:
Pellegrini, Luca.
ISBN
:
9780203103654
Publication Information
:
London ; New York : Routledge, 2013.
Physical Description
:
xviii, 326 p. : ill.
Series
:
Routledge library editions. Retailing and distribution ; 6
Series Title
:
Routledge library editions. Retailing and distribution ; 6
General Note
:
Selected papers from the Fourth International Conference on Distribution, held at Bocconi University, Milan, July 3-4, 1987, organized by the Centro di studi sul commercio and the Dept. of Marketing of New York University.
Subject Term
:
Marketing channels -- Congresses.
Retail trade -- Congresses.
Added Author
:
Pellegrini, Luca.
Reddy, Srinivas K.
Added Corporate Author
:
Universit ̉commerciale Luigi Bocconi. Centro di studi sul commercio.
New York University. Department of Marketing.
Added Conference Author
:
International Conference on Distribution (4th : 1987 : Milan, Italy)
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
---|
Online Library | E-Book | 258835-1001 | ONLINE | | Elektronik Kütüphane |