Advertising theory
by
 
Rodgers, Shelly.

Title
: 
Advertising theory

Author
: 
Rodgers, Shelly.

ISBN
: 
9780203149546

Edition
: 
1st ed.

Publication Information
: 
New York, N.Y. : Routledge, 2012.

Physical Description
: 
xxix, 614 p. : ill.

Series
: 
Routledge communication series

Series Title
: 
Routledge communication series

Subject Term
: 
Advertising.

Added Author
: 
Rodgers, Shelly.
 
Thorson, Esther.

Electronic Access
: 
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LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book259964-1001ONLINEElektronik Kütüphane