Olympic marketing
by
 
Ferrand, Alain, 1952-

Title
: 
Olympic marketing

Author
: 
Ferrand, Alain, 1952-

ISBN
: 
9780203132067

Publication Information
: 
Abingdon, Oxon ; New York : Routledge, c2012.

Physical Description
: 
xxii, 271 p. : ill.

Subject Term
: 
Olympics -- Management.
 
Olympics -- Marketing.
 
Sports -- Management.
 
Sports -- Marketing.

Added Author
: 
Chappelet, J.-L. (Jean-Loup)
 
Séguin, Benoit, 1966-

Electronic Access
: 
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LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book261902-1001ONLINEElektronik Kütüphane