Marketing the basics
by
 
Moore, Karl, 1955-

Title
: 
Marketing the basics

Author
: 
Moore, Karl, 1955-

ISBN
: 
9780203870341

Edition
: 
2nd ed.

Publication Information
: 
London ; New York : Routledge, 2010.

Physical Description
: 
239 p. : ill.

Series
: 
The basics

Series Title
: 
The basics

Subject Term
: 
Marketing -- Management.
 
Marketing research.
 
Consumer behavior -- Research.
 
Export marketing -- Management.

Added Author
: 
Pareek, Niketh.

Electronic Access
: 
Click here to view


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book263931-1001ONLINEElektronik Kütüphane