Global political marketing
by
Lees-Marshment, Jennifer.
Title
:
Global political marketing
Author
:
Lees-Marshment, Jennifer.
ISBN
:
9780203869338
Publication Information
:
London ; New York : Routledge, 2010.
Physical Description
:
xvi, 301 p. : ill.
Series
:
Routledge research in political communication ; 3
Series Title
:
Routledge research in political communication ; 3
Subject Term
:
Public relations and politics.
Communication in politics.
Marketing -- Political aspects.
Campaign management.
Political campaigns.
Added Author
:
Lees-Marshment, Jennifer.
Strömbäck, Jesper.
Rudd, Chris.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
---|
Online Library | E-Book | 263996-1001 | ONLINE | | Elektronik Kütüphane |