Marketing methods to improve company strategy applied tools and frameworks to improve a company's competitiveness using a network approach
by
Neves, Marcos Fava.
Title
:
Marketing methods to improve company strategy applied tools and frameworks to improve a company's competitiveness using a network approach
Author
:
Neves, Marcos Fava.
ISBN
:
9780203859865
Publication Information
:
New York : Routledge, 2010.
Physical Description
:
viii, 127 p. : ill.
Subject Term
:
Strategic planning.
Industrial management.
Marketing.
Competition.
Added Author
:
Castro, Luciano Thomé e.
Cônsoli, Matheus Alberto.
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
|---|
| Online Library | E-Book | 265661-1001 | ONLINE | | Elektronik Kütüphane |