Distribution channels : understanding and managing channels to market
by
 
Dent, Julian.

Title
: 
Distribution channels : understanding and managing channels to market

Author
: 
Dent, Julian.

ISBN
: 
9780749462697
 
9780749452568

Edition
: 
2nd ed.

Publication Information
: 
London ; Philadelphia, PA : Kogan Page, c2013.

Physical Description
: 
xi, 403 p. : ill. ; 24 cm.

Subject Term
: 
Marketing channels.
 
Business planning.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/13/35615HF5415.129 D46 2013Beytepe Genel Koleksiyon