Housework and housewives in modern American advertising married to the mop
by
 
Neuhaus, Jessamyn.

Title
Housework and housewives in modern American advertising married to the mop

Author
Neuhaus, Jessamyn.

ISBN
9780230337978

Edition
1st ed.

Publication Information
New York : Palgrave Macmillan, 2011.

Physical Description
1 online resource (xii, 273 p.) : ill.

Subject Term
Sex role in advertising -- United States.
 
Stereotypes (Social psychology) in advertising -- United States.
 
Women in advertising -- United States.
 
Housewives as consumers -- United States.

Electronic Access
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=439214


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book279231-1001ONLINEElektronik Kütüphane