Find your next using the business genome approach to find your company's next competitive edge
by
 
Kates, Andrea.

Title
: 
Find your next using the business genome approach to find your company's next competitive edge

Author
: 
Kates, Andrea.

ISBN
: 
9780071778541

Publication Information
: 
New York : McGraw Hill Professional, [2012]

Physical Description
: 
1 electronic text (xxviii, 226 p. : ill.) : PDF file.

Series
: 
McGraw Hill ebook library. Business. Entrepreneurship & small business management

Series Title
: 
McGraw Hill ebook library. Business. Entrepreneurship & small business management

Subject Term
: 
New products.
 
Diffusion of innovations.
 
Strategic alliances (Business)
 
Strategic planning.
 
Success in business.
 
Creative ability in business.
 
Branding (Marketing)
 
Customer relations.
 
Organizational change -- Management.

Electronic Access
: 
Subscription required


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book292653-1001ONLINEElektronik Kütüphane