Uprising how to build a brand-- and change the world-- by sparking cultural movements
by
 
Goodson, Scott.

Title
Uprising how to build a brand-- and change the world-- by sparking cultural movements

Author
Goodson, Scott.

ISBN
9780071782814

Publication Information
New York : McGraw Hill Professional, [2012]

Physical Description
1 electronic text (xiii, 256 p. : ill.) : PDF file.

Series
McGraw Hill ebook library. Business. Sales & marketing

Series Title
McGraw Hill ebook library. Business. Sales & marketing

Subject Term
Branding (Marketing)
 
Social movements.
 
Social networks.
 
Online social networks.
 
Marketing -- Cross-cultural studies.

Electronic Access
Subscription required


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book293059-1001ONLINEElektronik Kütüphane