Social media analytics effective tools for building, interpreting, and using metrics
by
 
Sponder, Marshall.

Title
Social media analytics effective tools for building, interpreting, and using metrics

Author
Sponder, Marshall.

ISBN
9780071768627

Publication Information
New York : McGraw-Hill Professional, 2012.

Physical Description
1 electronic text (xiv, 316 p. : ill.) : PDF file.

Series
McGraw Hill ebook library. Business. Sales & marketing

Series Title
McGraw Hill ebook library. Business. Sales & marketing

Subject Term
Internet marketing.
 
Social media.
 
Marketing research.
 
Consumer profiling.

Electronic Access
Subscription required


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book293073-1001ONLINEElektronik Kütüphane