Becoming a category of one how extraordinary companies transcend commodity and defy comparison
by
Calloway, Joe.
Title
:
Becoming a category of one how extraordinary companies transcend commodity and defy comparison
Author
:
Calloway, Joe.
ISBN
:
9781118256176
9780470529331
9780470529355
9780470529348
Edition
:
2nd ed., rev. and updated.
Publication Information
:
Hoboken, N.J. : John Wiley & Sons, c2009.
Physical Description
:
1 online resource (xiv, 251 p.)
Subject Term
:
Benchmarking (Management)
Corporate image.
Brand name products.
Genre
:
Electronic books.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
---|
Online Library | E-Book | 299223-1001 | ONLINE | | Elektronik Kütüphane |