Strategic market management
by
Aaker, David A.
Title
:
Strategic market management
Author
:
Aaker, David A.
ISBN
:
9781118582862
Edition
:
Tenth edition.
Publication Information
:
Hoboken, New Jersey : Wiley, [2014].
Physical Description
:
ix, 326 p. : ill. ; 24 cm.
Subject Term
:
Marketing -- Management.
Strategic planning.
| Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
|---|
| Beytepe Library | Book | 7.2/14/106360 | HF5415.13 A23 2014 | | Beytepe Genel Koleksiyon |