International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development
by
 
Samli, A. Coskun. author.

Title
: 
International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development

Author
: 
Samli, A. Coskun. author.

ISBN
: 
9781461451259

Physical Description
: 
XX, 170 p. 79 illus., 59 illus. in color. online resource.

Subject Term
: 
Economics.
 
Marketing.
 
Mass media.
 
Economics/Management Science.
 
Media Management.

Added Corporate Author
: 
SpringerLink (Online service)

Electronic Access
: 
http://dx.doi.org/10.1007/978-1-4614-5125-9


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book331684-1001ONLINE(331684.1)Elektronik Kütüphane