Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising
by
 
Klapdor, Sebastian. author.

Title
Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising

Author
Klapdor, Sebastian. author.

ISBN
9783658017323

Physical Description
XXII, 134 p. 34 illus. online resource.

Subject Term
Economics.
 
Marketing.
 
Economics/Management Science.

Added Corporate Author
SpringerLink (Online service)

Electronic Access
http://dx.doi.org/10.1007/978-3-658-01732-3


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book335272-1001ONLINE(335272.1)Elektronik Kütüphane