Narrative Brand Planning Wie Marken zu echten Helden werden
by
 
Dietrich, Frank Otto. author.

Title
Narrative Brand Planning Wie Marken zu echten Helden werden

Author
Dietrich, Frank Otto. author.

ISBN
9783642329203

Physical Description
VIII, 142 S. 8 Abb. in Farbe. online resource.

Subject Term
Economics.
 
Marketing.
 
Economics/Management Science.

Added Author
Schmidt-Bleeker, Ralf.

Added Corporate Author
SpringerLink (Online service)

Electronic Access
http://dx.doi.org/10.1007/978-3-642-32920-3


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book337068-1001ONLINE(337068.1)Elektronik Kütüphane