Developing a market orientation
by
 
Deshpande, Rohit.

Title
Developing a market orientation

Author
Deshpande, Rohit.

ISBN
9781452231426

Publication Information
Thousand Oaks, Calif. ; London : SAGE, c1999.

Physical Description
1 online resource (vii, 320 p.) : ill.

Subject Term
Marketing research.
 
Customer services.
 
Corporate culture.

Added Author
Deshpande, Rohit.

Added Corporate Author
Marketing Science Institute.

Electronic Access
SAGE knowledge http://sk.sagepub.com/books/developing-a-market-orientation


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book368105-1001ONLINE(368105.1)Elektronik Kütüphane