How advertising works the role of research
by
 
Jones, John Philip.

Title
: 
How advertising works the role of research

Author
: 
Jones, John Philip.

ISBN
: 
9781452231501

Publication Information
: 
Thousand Oaks, Calif. ; London : SAGE, c1998.

Physical Description
: 
1 online resource (358 p.) : ill., facsims.

Subject Term
: 
Advertising.
 
Advertising -- Research.

Added Author
: 
Jones, John Philip.

Electronic Access
: 
SAGE knowledge http://sk.sagepub.com/books/how-advertising-works


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book368480-1001ONLINE(368480.1)Elektronik Kütüphane