New service development creating memorable experiences
by
 
Fitzsimmons, James A.

Title
: 
New service development creating memorable experiences

Author
: 
Fitzsimmons, James A.

ISBN
: 
9781452205564

Publication Information
: 
Thosand Oaks, Calif. ; London : SAGE, c2000.

Physical Description
: 
1 online resource (xv, 328 p.) : ill.

Subject Term
: 
Service industries -- Management.

Added Author
: 
Fitzsimmons, James A.
 
Fitzsimmons, Mona J.

Electronic Access
: 
SAGE knowledge http://sk.sagepub.com/books/new-service-development


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book368945-1001ONLINE(368945.1)Elektronik Kütüphane