Statistics for marketing and consumer research
by
Mazzocchi, Mario.
Title
:
Statistics for marketing and consumer research
Author
:
Mazzocchi, Mario.
ISBN
:
9780857024657
Publication Information
:
Los Angeles, Calif. ; London : SAGE, 2008.
Physical Description
:
1 online resource (xviii, 412 p.) : ill.
Subject Term
:
Mathematical statistics.
Marketing research -- Statistical methods.
Consumers -- Research -- Statistical methods.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
---|
Online Library | E-Book | 369402-1001 | ONLINE(369402.1) | | Elektronik Kütüphane |