Loyalty myths : hyped strategies that will put you out of business-- and proven tactics that really work
by
 
Keiningham, Timothy L.

Title
: 
Loyalty myths : hyped strategies that will put you out of business-- and proven tactics that really work

Author
: 
Keiningham, Timothy L.

ISBN
: 
9780471743156

Publication Information
: 
Hoboken, N.J. : John Wiley & Sons, 2006.

Physical Description
: 
xvii, 254 s. : res. ; 24 cm.

Subject Term
: 
Müşteri sadakati.
 
Customer loyalty.

Added Author
: 
Keiningham, Timothy L.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/18/34753HF5415.525 L695 2006Beytepe Genel Koleksiyon