Storytelling-case archetype decoding and assignment manual (SCADAM)
by
 
Woodside, Arch G.

Title
Storytelling-case archetype decoding and assignment manual (SCADAM)

Author
Woodside, Arch G.

ISBN
9781785602160

Publication Information
Bingley, U.K. : Emerald, 2016.

Physical Description
1 online resource (xi, 376 p.) : ill.

Series
Advances in culture, tourism and hospitality research, v. 11
 
Advances in culture, tourism and hospitality research ; v. 11.

Personal Subject
Jung, C. G. (Carl Gustav), 1875-1961.

Subject Term
Consumer behavior.
 
Marketing -- Psychological aspects.
 
Consumers -- Attitudes.
 
Archetype (Psychology)

Added Author
Woodside, Arch G.
 
Sood, Suresh C.

Electronic Access
https://www.emerald.com/insight/publication/doi/10.1108/S1871-3173201611


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book422010-1001ONLINEElektronik Kütüphane