Leveraging computer-mediated marketing environments
by
 
Bowen, Gordon, 1950- editor.

Title
: 
Leveraging computer-mediated marketing environments

Author
: 
Bowen, Gordon, 1950- editor.

ISBN
: 
9781522573456

Physical Description
: 
27 PDFs (473 pages)

Subject Term
: 
Internet marketing -- Social aspects.
 
Online social networks.
 
Social media.
 
Marketing -- Social aspects.

Added Author
: 
Bowen, Gordon, 1950-
 
Ozuem, Wilson, 1974-

Added Corporate Author
: 
IGI Global,

Electronic Access
: 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7344-9


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book481972-1001ONLINEElektronik Kütüphane