Business Development Processes, Methods and Tools
by
 
Kohne, Andreas. author.

Title
Business Development Processes, Methods and Tools

Author
Kohne, Andreas. author.

ISBN
9783658388447

Edition
2nd ed. 2023.

Physical Description
XV, 162 p. 20 illus. online resource.

Contents
Business Development: role, role profile, business unit, process -- Portfolio structure, management and life cycle -- Resources -- Target market -- Market cultivation strategy -- Case study -- Six steps to Business Development.

Added Corporate Author
SpringerLink (Online service)

Electronic Access
https://doi.org/10.1007/978-3-658-38844-7


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book520166-1001ONLINEElektronik Kütüphane