Management of Innovation and Product Development Integrating Business and Technological Perspectives
by
 
Cantamessa, Marco. author.

Title
Management of Innovation and Product Development Integrating Business and Technological Perspectives

Author
Cantamessa, Marco. author.

ISBN
9781447175315

Edition
2nd ed. 2023.

Physical Description
XVII, 487 p. 178 illus., 152 illus. in color. online resource.

Contents
Innovation in Business and Society -- Technological Knowledge and Organizational Learning -- The Many Types of Innovation -- The Dynamics of Innovation -- Fundamentals of Technological Forecasting -- The Many Approaches to Innovation Strategy -- Business Model Innovation -- Innovation Strategy as the Management of Competencies -- Innovation Strategy as Project Portfolio Management -- Organizing Product Development Activities -- Managing the Product and Service Development Process -- Project Management for Product Development -- From Market Research to Product and Service Positioning -- Specifying Products and Services -- Designing products and services -- Design and Redesign of System Architecture.

Subject Term
Engineering design.
 
Technological innovations.
 
Operations research.
 
Innovation and Technology Management.
 
Operations Research and Decision Theory.

Added Author
Montagna, Francesca.

Added Corporate Author
SpringerLink (Online service)

Electronic Access
https://doi.org/10.1007/978-1-4471-7531-5


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book527549-1001ONLINEElektronik Kütüphane