Sustainable marketing and customer value
by
 
Chattopadhyay, Subrata (Economist), editor.

Title
Sustainable marketing and customer value

Author
Chattopadhyay, Subrata (Economist), editor.

ISBN
9781003173311
 
9781000785845
 
9781000785852

Physical Description
1 online resource (xvii, 326 pages) : illustrations.

Series
Routledge studies in marketing ; 28
 
Routledge studies in marketing.

Subject Term
Green marketing.
 
Consumption (Economics) -- Environmental aspects.
 
Marketing -- Management.
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / Marketing / Multilevel
 
BUSINESS & ECONOMICS / Marketing / Research

Added Author
Chattopadhyay, Subrata (Economist),
 
Sondhi, Sundeep Singh,
 
Dalal, Arunava,

Electronic Access
Taylor & Francis https://www.taylorfrancis.com/books/9781003173311
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book549922-1001HF5413 .S875 2023Taylor Fransic E-Kitap Koleksiyonu