Sustainable marketing and customer value
by
Chattopadhyay, Subrata (Economist), editor.
Title
:
Sustainable marketing and customer value
Author
:
Chattopadhyay, Subrata (Economist), editor.
ISBN
:
9781003173311
9781000785845
9781000785852
Physical Description
:
1 online resource (xvii, 326 pages) : illustrations.
Series
:
Routledge studies in marketing ; 28
Routledge studies in marketing.
Subject Term
:
Green marketing.
Consumption (Economics) -- Environmental aspects.
Marketing -- Management.
BUSINESS & ECONOMICS / Marketing / General
BUSINESS & ECONOMICS / Marketing / Multilevel
BUSINESS & ECONOMICS / Marketing / Research
Added Author
:
Chattopadhyay, Subrata (Economist),
Sondhi, Sundeep Singh,
Dalal, Arunava,
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
|---|
| Online Library | E-Book | 549922-1001 | HF5413 .S875 2023 | | Taylor Fransic E-Kitap Koleksiyonu |