Nation branding : concepts, issues, practice
by
 
Dinnie, Keith, author.

Title
Nation branding : concepts, issues, practice

Author
Dinnie, Keith, author.

ISBN
9781003100249
 
9781000564471
 
9781000564495

Edition
3rd Edition.

Physical Description
1 online resource

General Note
Revised edition of the author's Nation branding, 2016.

Subject Term
Nation-state.
 
Place marketing.
 
Branding (Marketing)
 
International relations.
 
BUSINESS & ECONOMICS / General
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / International / Marketing

Electronic Access
Taylor & Francis https://www.taylorfrancis.com/books/9781003100249
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book550839-1001JZ1316Taylor Fransic E-Kitap Koleksiyonu