Consumer packaging strategy : localisation in Asian markets
by
 
Khan, Huda, author.

Title
: 
Consumer packaging strategy : localisation in Asian markets

Author
: 
Khan, Huda, author.

ISBN
: 
9781003000822
 
9781000637663
 
9781000637687

Edition
: 
1 Edition.

Physical Description
: 
1 online resource.

Series
: 
Routledge advances in management and business studies

Subject Term
: 
Packaging -- Asia.
 
Packaging -- Asia -- Design.
 
Branding (Marketing) -- Management.
 
Business planning -- Asia.
 
Consumer satisfaction -- Asia.
 
TECHNOLOGY / Industrial Design / Product
 
TECHNOLOGY / Industrial Design / Packaging

Added Author
: 
Lee, Richard (Professor of marketing),
 
Chrysochou, Polymeros,

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003000822
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book561332-1001HF5770Taylor Fransic E-Kitap Koleksiyonu