Marketing Perspectives on Phygitalization
by
 
Rana, Sudhir, editor.

Title
: 
Marketing Perspectives on Phygitalization

Author
: 
Rana, Sudhir, editor.

ISBN
: 
9781003569008
 
9781040266786
 
9781040266816

Edition
: 
First edition.

Physical Description
: 
1 online resource (xx, 354 pages).

Subject Term
: 
Marketing.
 
Electronic commerce.
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / E-Commerce / Internet Marketing

Added Author
: 
Rana, Sudhir,

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003569008
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book568844-1001HF5415Taylor Fransic E-Kitap Koleksiyonu