Hitmakers : how brands influence culture
by
 
Andjelic, Ana, 1976- author.

Title
: 
Hitmakers : how brands influence culture

Author
: 
Andjelic, Ana, 1976- author.

ISBN
: 
9781003534907
 
9781040259221
 
9781040259276

Physical Description
: 
1 online resource

Subject Term
: 
Branding (Marketing) -- Social aspects.
 
Brand name products -- Social aspects.
 
Popular culture.
 
BUSINESS & ECONOMICS / Marketing / Multilevel
 
BUSINESS & ECONOMICS / Consumer Behavior
 
BUSINESS & ECONOMICS / Marketing / General

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003534907
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book573650-1001HF5415.1255Taylor Fransic E-Kitap Koleksiyonu