Strategic marketing of higher education in Africa
by
 
Mogaji, Emmanuel, editor.

Title
: 
Strategic marketing of higher education in Africa

Author
: 
Mogaji, Emmanuel, editor.

ISBN
: 
9780429320934
 
9781000027426
 
9781000027655
 
9781000027884

Physical Description
: 
1 online resource.

Series
: 
Routledge studies in marketing ; 9

Subject Term
: 
Universities and colleges -- Africa -- Marketing.
 
Education, Higher -- Africa -- Marketing.
 
College publicity -- Africa.
 
Branding (Marketing) -- Africa.
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / Marketing / Multilevel

Added Author
: 
Mogaji, Emmanuel,
 
Maringe, Felix,
 
Hinson, Robert Ebo,

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9780429320934
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book573865-1001LB2342.82Taylor Fransic E-Kitap Koleksiyonu