Hospitality marketing : principles and practice
by
Gursoy, Dogan, author.
Title
:
Hospitality marketing : principles and practice
Author
:
Gursoy, Dogan, author.
ISBN
:
9781003186342
9781000624892
9781000624854
Edition
:
Fourth edition.
Physical Description
:
1 online resource
Subject Term
:
Hospitality industry -- Marketing.
Hotels -- Marketing.
BUSINESS & ECONOMICS / Marketing / General
Added Author
:
Bowie, David,
Buttle, Francis,
Electronic Access
:
Taylor & Francis
https://www.taylorfrancis.com/books/9781003186342
OCLC metadata license agreement
http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Library
Material Type
Item Barcode
Shelf Number
[[missing key: search.ChildField.HOLDING]]
Status
Online Library
E-Book
574121-1001
TX911.3 .M3
Taylor Fransic E-Kitap Koleksiyonu