PERSPECTIVES IN MARKETING, INNOVATION AND STRATEGY
by
 
Roy, Subhadip.

Title
: 
PERSPECTIVES IN MARKETING, INNOVATION AND STRATEGY

Author
: 
Roy, Subhadip.

ISBN
: 
9781000961232
 
9781003434467
 
9781000961263

Publication Information
: 
[S.l.] : ROUTLEDGE, 2023.

Physical Description
: 
1 online resource

Subject Term
: 
Marketing.
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / International / Marketing
 
BUSINESS & ECONOMICS / Marketing / Direct

Added Author
: 
Roy, Subhadip.
 
Chakrabarti, Satyajit.
 
Saha, Dipak.
 
Mazumder, Rabin.

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003434467
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book576420-1001HF5415Taylor Fransic E-Kitap Koleksiyonu