Success in social marketing : 100 case studies from around the globe
by
 
Lee, Nancy R., author.

Title
Success in social marketing : 100 case studies from around the globe

Author
Lee, Nancy R., author.

ISBN
9781003272106
 
9781000586534
 
9781000586473

Physical Description
1 online resource

Subject Term
Social marketing.
 
Marketing -- Social aspects.
 
Consumer behavior.
 
POLITICAL SCIENCE / Public Affairs & Administration
 
POLITICAL SCIENCE / Public Policy / General

Added Author
Kotler, Philip,

Electronic Access
Taylor & Francis https://www.taylorfrancis.com/books/9781003272106
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book578105-1001HF5414Taylor Fransic E-Kitap Koleksiyonu