Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
by
 
Bhattacharyya, Jishnu, editor.

Title
: 
Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science

Author
: 
Bhattacharyya, Jishnu, editor.

ISBN
: 
9781000408027
 
9781003188186
 
9781000408034

Physical Description
: 
1 online resource

Subject Term
: 
Marketing -- Case studies.
 
Social responsibility of business -- Case studies.
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / Consumer Behavior
 
BUSINESS & ECONOMICS / Development / Sustainable Development

Added Author
: 
Bhattacharyya, Jishnu,
 
Dash, Manoj Kumar,
 
Hewege, Chandana,
 
Makam, Sathyaprakash Balaji,
 
Marc, Lim Weng,

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003188186
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book579053-1001HF5415 .S63 2022Taylor Fransic E-Kitap Koleksiyonu