Media, telecommunications, and business strategy
by
 
Gershon, Richard A., author.

Title
: 
Media, telecommunications, and business strategy

Author
: 
Gershon, Richard A., author.

ISBN
: 
9780429285028
 
9781000091403
 
9781000091427
 
9781000091410

Uniform Title
: 
Telecommunications management

Edition
: 
Third Edition.

Physical Description
: 
1 online resource (xvii, 376 pages)

General Note
: 
Previous edition: 2013.
 
Revised edition of the author's Media, telecommunications and business strategy, 2013.

Subject Term
: 
Telecommunication -- Management.
 
Mass media -- Management.
 
LANGUAGE ARTS & DISCIPLINES / Communication
 
SOCIAL SCIENCE / Media Studies

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9780429285028
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book580632-1001HE7661 .G47 2020 EBTaylor Fransic E-Kitap Koleksiyonu