Authorship as promotional discourse in the screen industries : selling genius
by
 
Hadas, Leora, author.

Title
Authorship as promotional discourse in the screen industries : selling genius

Author
Hadas, Leora, author.

ISBN
9780429340956
 
9781000074635
 
9781000074659
 
9781000074642

Physical Description
1 online resource (xii, 196 pages) : illustrations.

Series
Routledge studies in media and cultural industries ; 6

Subject Term
SOCIAL SCIENCE / Media Studies
 
Authorship -- Marketing.
 
Mass media -- Marketing.
 
Mass media and culture.

Electronic Access
Taylor & Francis https://www.taylorfrancis.com/books/9780429340956
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book583549-1001P96 .A86Taylor Fransic E-Kitap Koleksiyonu