Digital pricing strategy : capturing value from digital innovations
by
 
Liozu, Stephan, editor.

Title
: 
Digital pricing strategy : capturing value from digital innovations

Author
: 
Liozu, Stephan, editor.

ISBN
: 
9781003226192
 
9781000892819
 
9781000892888

Physical Description
: 
1 online resource

Subject Term
: 
Pricing.
 
Value.
 
Marketing -- Technological innovations.
 
Strategic planning.
 
BUSINESS & ECONOMICS / Strategic Planning
 
BUSINESS & ECONOMICS / Marketing / General
 
BUSINESS & ECONOMICS / Corporate Finance

Added Author
: 
Liozu, Stephan,
 
Hinterhuber, Andreas,

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003226192
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book583846-1001HF5416.5Taylor Fransic E-Kitap Koleksiyonu