Digital public relations and marketing communication trends in Africa
by
 
Njathi, Anne W., author.

Title
: 
Digital public relations and marketing communication trends in Africa

Author
: 
Njathi, Anne W., author.

ISBN
: 
9781032689654
 
9781040039564
 
9781040039540

Physical Description
: 
1 online resource.

Series
: 
Routledge new directions in PR & communication research

Subject Term
: 
Public relations -- Africa.
 
Internet in public relations -- Africa.
 
Digital communications -- Africa.
 
BUSINESS & ECONOMICS / General
 
BUSINESS & ECONOMICS / Advertising & Promotion
 
BUSINESS & ECONOMICS / Consumer Behavior

Added Author
: 
Watkins, Brandi,

Electronic Access
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781032689654
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Online LibraryE-Book586296-1001HD59.6 .A35Taylor Fransic E-Kitap Koleksiyonu